själ is derived from a swedish word meaning “spirit, mind, heart and soul”, and is a lifestyle brand created as a holistic approach to scientifically advanced skincare. själ is a global concept, bridging ancient eastern medicines with european and japanese biotechnology.
infused with bio-osmotic energy through precious minerals and gemstones, själ incorporates the highest possible standards for quality and product performance. själ offers innovation and luxury to every element of their simplistic, yet multi-tasking skincare regimen.
själ addresses the complete needs of the new & alternative generation of high-end skincare consumers as it encompasses luxury, cosmeceutical and spirituality into a family of contemporary lifestyle products.